Keep your customers connected
Finding your customers is only half the job, you want to keep them coming back.
I work with small to medium size companies to improve their email marketing and lifecycle communications, for online stores, bookable services and more. I help to build set-and-forget email campaigns as well as email marketing templates and strategies to keep your customers engaged and coming back for more!
If you’re starting from scratch or need help building a sustainable email marketing program or automation, I offer simple and effective CRM and email support designed for real-world results.
Why email marketing is important for your business
Your customers have already shown interest in what you do -- they've made a purchase, booked an event or signed up to hear from you. Email marketing help you stay front of mind and connected to your customers, turning that interest into action.
Investing in email marketing helps you to:
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Reach your audience directly, no ads or media spend!
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Nurture leads and turn browsers into buyers
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Build loyalty and keep existing customers coming back
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Promote offers, events, and new products at the right time
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Automate your customer journey to save time and drive passive revenue
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Own your audience, unlike social media followers
Email marketing isn't just about sending newsletters. It's about reaching the right people, with the right message, at exactly the right time!
Email marketing & CRM Services
I help businesses across Melbourne and Australia with practical, results-driven email marketing and customer data strategies including:
Template design
Design and build re-usable email templates that meet best practice for email providers
Transactional emails
Create and launch transactional emails, like receipts, delivery notifications and restock reminders
SMS and push
Extending your campaigns into more channels with SMS and push marketing
Lifecycle email
Welcome your customers and leads with an automated welcome series or re-engagement campaign
Deliverability tools
Set up your deliverability signals and IP warming to make sure your emails arrive in inboxes.
Privacy and data
Customer segmentation and customer views while keeping records secure and compliant
Work with a local email marketing expert
I work with small to medium sized businesses who rely on domestic market knowledge and local language to connect with their customers and clients — sometimes knowing the different between a pot, a schooner and a handle pays off!
Based in Australia, I'm on hand to offer in-person advice and walk you through everything step-by-step. You'll always know what’s being done and why — and by who! I do all my own work, with no outsourcing or secret overseas team.
I only work with my Chief Distraction Officer, pictured here by my desk.
Let's chat
Send me a message to discuss projects, ask a question or organise a proposal.